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  Given the growth of international alliances, think of the increasingly important strategic role of HR. Specifically, by all accounts, the central issue in successfully implementing international alliances is choosing […]

Being successful in today’s business environment requires more nuanced thinking than just stressing competition. Consider General Electric, which found that a highly effective way to improve its KPIs in the […]

  As we all know by now, hindsight is twenty-twenty, but it is possible to turn your hindsight into foresight. –Ellen Moore The above quote is true for a broad […]

Select a new product or service that will be launched by either an existing organization or one you will create. Obtain your instructor’s approval of your product or service before […]

Go to the United States Census Bureau’s Website and explore the American Fact Finder, located at http://factfinder2.census.gov/faces/nav/jsf/pages/community_facts.xhtml.Take note of the tools that are provided to small-business owners who are completing a […]

The students must think of a group that could be a good target market for a new product or service and write a brief marketing plan. Some target markets you […]

You are the manager in a small town in the lake district of a Midwestern state that enjoys a robust tourist season during the summer months but has only a […]

We all face potential hazards in our workplaces and in our homes. Ideally we can eliminate or control many of these; however, if and when they occur, a Risk Assessment […]

 The focus on the second part of this project is to write a 3-page paper in APA format (include abstract) addressing the following topics below for the new technology or […]

Select a current product or service with which you are familiar. This product will be used to pitch a new integrated marketing communication and marketing mix to a client who is […]