Essentials of Managerial Communication
Audience-Focused Communication Matrix
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Use the matrix to complete the information. Write 3-4 sentences for each item. • • • • What are some audience characteristics you need to consider? What communication channels would be appropriate and why? What would you do to ensure your message is effective? What are some considerations you must keep in mind given the diversity of the audience? Audience-Focused Communication Audience Audience Characteristics Channels of Communication Strategies to Ensure Effective Messages Audience Diversity Considerations Managers Salespeople Customers All XCOM 285
Audience-Focused Communication Matrix
Use the matrix to complete the information. Write 3-4 sentences for each item.
- What are some audience characteristics you need to consider?
- What communication channels would be appropriate and why?
- What would you do to ensure your message is effective?
- What are some considerations you must keep in mind given the diversity of the audience?
