Assignment 1: LASA 2 Strategic Plan and Self-Reflection Summary
Review the initial scenario and the Strategic Business Plan presented in Module 1 to make sure that the requirements of the board and the Part II Strategic Plan are met.
In order to meet the requirements of the board you will prepare the final Strategic Business Plan—Part II—Strategic Plan Report to the executive board. Ensure your strategic plan is thorough, succinct, and complete.
Challenge yourself to link the targets to specific initiatives you have identified in the Strategic Business Plan you are developing for Harley-Davidson.
Your written report should include a title page, a table of contents, an executive summary, and each of the following sections:
Part I: Global Economy / Factors Affecting Global Economy
1. Motivations / Risks
o Motivations for Expansion
o Risks in Expansion
2. Competitive Advantage in Global Markets
3. Entry Strategies for Global Expansion
4. Internet Approach / Strategy
o How the Internet adds value
o Internet Business Models
o Competitive Strategies
o Leverage E-Business Capabilities
Part II: Corporate Leadership
1. Direction Setting
2. Organizational Design
3. Organizational Culture
4. Leadership Traits
5. Ethical Organization Characteristics
o Identify elements
o Identify missing elements
6. Learning Organization Characteristics
o Identify elements
o Identify missing elements
Part III: Strategic Plan Summary
1. Conclusions
2. Recommendations
3. Implementation
4. Risks
Part IV: Self Reflection Summary
Self-reflection is the key to good leadership and good management.
Reflect on what you have learned in this class and on what you gained from your Bachelor of Science program.
Based on your reflections, discuss the following:
What are five or six key lessons learned from the textbook and the content that will help you in your career?
What have you learned about yourself?
What are your hopes for the future?
Submit your final Strategic Business Plan—Part II—Strategic Plan with your self-reflection summary to the M5: Assignment 1 Dropbox by Saturday, December 21, 2013.
Assignment 1 Grading Criteria
Maximum Points
Global Economy/ Factors Affecting Global Economy: Motivations/risks, competitive advantage, entry strategies, Internet strategies.
60
Corporate Leadership: Direction setting organizational design, culture, leadership traits, ethical characteristics, learning organization characteristics.
60
Strategic Plan Summary: Conclusion, recommendations, implementation, and risks
80
Self Reflection Summary: 5-6 key lessons.
36
Organization: Introduction, Thesis, Transitions, Conclusion
16
Usage and Mechanics: Grammar, Spelling, Sentence structure
16
APA Elements: Attribution, Paraphrasing, Quotations
24
Style: Audience, Word Choice
8
Total:
300
