Uncategorized Influences Affecting Consumers ByS N July 20, 2016July 20, 2016 Objectives: Assess how consumer perceptions affect behavior Evaluate external influences that affect consumer behavior Evaluate internal influences that motivate consumer behavior
cosmological argument (from processes of change) causal argument (from processes of causation) moral argument (from degrees of goodness) foundationalism hyperbolic doubt solipsism rationalism empiricism empiricism existentialism indirect communication (for Kierkegaard) aesthetic form of life ethical form of life Knight of Faith July 16, 2016July 16, 2016